That's the kick-off of a national ad campaign by Nike. The message, if it's not obvious: Yesterday you said you would work out.
Click here to read about how Nike and Coke are "helping" people get off their respective sofas and into action. There's also a nifty ad you can watch.
Speaking of, saw many new faces at the gym today. It'll be crowded for a few months then will taper off. I used to get sort of, well, bothered by that. On two counts: one, arrogance, and two, because they were taking "my" machines.
It's like some who complain about people who come to church just on Christmas and Easter; but now I figure, Hey, they're there; isn't that a good thing?
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